The other night, I met up with Carla DeSantis Black, creator of ROCKRGRL Magazine, who moved to Austin late last year. We share some mutual friends and some obvious interests, so it was a natural meeting. I talked about the blog, school, and other things I’m working on. She talked about some projects she’s getting off the ground. We talked about facilitating workshops for Girls Rock Camp and the current state of women in music.
One thing that she brought up that I found especially interesting was the recent crop of female artists using pseudonyms instead of their given names. I hadn’t really thought about it much, but indeed it’s a phenomenon–Glasser, tUnE-yArDs, Bat for Lashes, St. Vincent, Noveller, Circuit des Yeux. Many of these women either started out or continue to write, record, and tour as solo artists. Black is encouraging female artists who record under aliases and do much/all of their act’s writing, recording, and performing to use their given names in order to claim ownership of their work.
Of course, adopting a nom de plume is standard practice in popular music. Freddie Mercury was born Farrokh Bulsara. Erica Wright renamed herself Erykah Badu to honor her African roots. In the grand tradition of drag artists, Christeene Vale was born Paul Soileau. The Donnas and the Ramones created a group identity by sticking to one name. David Bowie was born David Jones, but didn’t want to be confused with the Monkees’ front man. Given hip hop’s inclination toward nicknames, Kanye West’s decision to record under his given name is damn near revolutionary and certainly political. My presence is a present, kiss my ass.
The process of renaming is as old as the entertainment industry. A-list aspirants continue to lop “ethnic” surnames, use middle names, or invent stage names. Reinvention is intrinsic to constructing a persona. Often, a performer’s decision to adopt a stage name says a great deal about racial and ethnic identity and the politics of assimilation. In music, which is tied to fantasy and the imagination, it may also say something about artistic creativity, the desire for metamorphosis, and a need for creative release shared between performer and fan. Actors often use stage names to seem more relateable to an audience. Musicians often use them to trouble relatability, if not transcend human existence entirely.
But what does it mean when female musicians use a moniker instead of their given names, especially white women associated with indie music? Is it a defense against being reduced to a chick musician or singer-songwriter? Do aliases subvert expectations and provide artists more space for play? Is it particular to female artists already prone to musical abstraction who eschew traditional instrumentation, or are we seeing it elsewhere? Can we apply these concerns to female MCs, deejays, and electronic artists, who usually go by nicknames and aliases as well? Does it obscure their individual efforts? Is it political? Is it anti-feminist? What do you think?